Once again Google is playing games with search.
In this case they are allowing Amazon.com to perform re-directs from URLs other than their own to boost Internet presence and SEO (in other words, what is called “Black Hat” SEO).
What is “Black Hat” SEO you might ask?
It is the manipulation of search engine via many different methods make a web page appear more relevant, accurate, authoritative, etc. than it really is.
Google claims to watch for this, but considering how much Black Hat SEO Amazon.com practices, it is obvious that Google is clearly looking the other way.
Here is just one of re-directs by Amazon.com:
www DOT novalek.com/kordon/articles/breathing_bags.html
To this URL:
astore.amazon DOT com/novalek-20/kordon/articles/breathing_bags.html
The original URL is an information page at Kordon about breathable fish shipping bags.
The re-direct is to a page on Amazon selling multiple items, BUT NO INFORMATION!!!
I have found many similar instances of information pages I or others have referred to being hijacked by Amazon.com to selling pages for related and often only marginally related products!!
In the instance above, the product in question does not even appear on the re-directed page! Talk about poor page relevance, yet Google allows this!
Please note I have broken the URLs above with a “DOT” as I do not want to aid Amazon and Google with their allegedly dishonest practices with any more ‘free’ links
Another aspect of Google algorithm changes Amazon has taken advantage of is the so-called Google “Hummingbird” update.
Here Google is playing thesaurus with our searches, and converting often longer phrases into different keywords, often with similar meanings, but still quite different.
An example here would be the search term “Aquarium UV Sterilization”, which is a scientific process, not a product.
HOWEVER the unique scientific information pages are NO longer found in Google search (these are in DuckDuckGo and other true/better search engines).
Instead we find in their place again crap content such as Amazon once more peddling a “Green Killing Machine” which is a product that does not even carry out this process in the true scientific sense!
What is interesting is one of my articles was plagiarized and manually dropped by Google in favor Amazon, About.com and other Google Pet websites, so we know that Google is well aware of what is going on with Amazon and others.
I do not think any honest or moral person should be utilizing Google Search nor purchasing anything off from Amazon that that they can purchase elsewhere.
Believe me, there are many alternatives to Amazon!!
See also this newer post,
I will NOT Shop Amazon, I will support Small business:
Also consider DuckDuckGo for your searches, NEVER Google!!
For an excellent review of TRUE UV Sterilizers that actually perform the process of true level one UV Sterilization in aquariums or ponds, please read this article: